Arjun  Mandal

Writer:

Arjun Mandal
Rajesh  Sharma

Fact checker:

Rajesh Sharma
Modified:

Bullish Review 2025

Bullish Review 2025
Company:Bullish
Headquarter:

Gibraltar

Founded:2021
Coins:39
US Accepted:
Max Leverage:1:7
API servicesDated FuturesAMMPerpetual MarketsSpot TradingNo fees for makers

Investing and trading in financial markets such as the stock exchange, forex, digital currencies in the form of spot or with leverage face a high inherent risk. According to the statistics of all exchanges and brokers, more than 75% of people lose!

About
Bullish is a centralized crypto exchange regulated by BaFIN, SFC, and GFSC. The platform has ties with CoinDesk and Black.one. It offers advanced custodian solutions through partnerships with BitGo and Fireblocks. Crypto indices, API, and Automated Market Making (AMM) are some of the exchange’s offerings.
Contact
c/o Fiduciary Management Limited, Suite 23, Portland House, Glacis Road, Gibraltar GX11 1AA
Rank and Score
RegulationsCustomer SupportSpread &CommissionsPlatformsDeposit &WithdrawalAccountTypes
3.53Rank 99
Pros and Cons
User Levels
Pros
Variable trading services, from Spot and Futures to Automated Market Making
Strong foundation and backing from industry leaders
Deep liquidity pools and tight spreads
Regulated and compliant platform
Cons
Relatively new in the market
Complex fee structure can be confusing for beginners
No mobile app available
Limited cryptocurrency offerings
score of blog
1 From 5.0
(4)
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Bullish as a centralized exchange offers access to Crypto Spot and Perpetual markets with a maximum leverage of 1:7. The exchange charges no maker fees, while taker fees range from 0.0% to 2.0%.

Spreads for ETH/USDC and BTC/USDC pairs are $0.01 and $0.10, respectively. Since its launch in 2021, Bullish has processed over $25 billion in cumulative trading volume, serving a growing base of institutional and retail traders across more than 50 countries.

Daily trading volumes frequently exceed $150 million, demonstrating significant market activity despite being a relatively new entrant in the crypto exchange space.

Bullish; An Introduction to the Crypto Exchange

Bullish is a blockchain-based crypto exchange founded in 2021 as a subsidiary of Block.one backed by PayPal cofounder "Peter Thiel".

Bullish Exchange
Bullish has offices in Hong Kong, Singapore, New York, Gibraltar, and three more locations with 275+ employees

The company operates through three legal entities in multiple jurisdictions, including Global, Germany, and Hong Kong, with the following licenses:

  • Hong Kong Securities and Futures Commission (SFC) with CE No. BUQ958
  • Gibraltar Financial Services Commission (GFSC) with DLT license No. FSC1038FSA
  • German Federal Financial Supervisory Authority (BaFIN)

This Bullish review will explore the global branch’s offerings and features.

Bullish Exchange CEO

Tom Farley serves as the Chief Executive Officer of Bullish, leading the company’s strategic vision and growth initiatives.

With decades of experience in global finance, Tom previously held top leadership roles including CEO, President, and Chairman at Far Peak Acquisition Corporation and Far Point Acquisition Corporation. He also chairs Global Blue Group Holding AG (NYSE: GB).

Before joining Bullish, Tom Farley was President of the NYSE Group at Intercontinental Exchange Inc. (ICE) from 2014 to 2018, overseeing the world’s largest equities listing and trading venue.

During his tenure, he spearheaded major operational and strategic transformations, tripling profits, doubling pre-acquisition operating margins, cutting annual costs by US$550 million, and modernizing NYSE technology.

Prior roles include SVP of Financial Markets at ICE and President, CFO, and COO of SunGard Kiodex, giving him a deep well of executive leadership experience across exchanges, financial markets, and technology modernization initiatives.

You can connect with him through the link below:

Bullish exchange CEO
Tom Farley is the CEO of Bullish Exchange

Bullish Exchange Table of Specifications

Led by CEO"Tom Farley", the crypto exchange offers a wide range of solutions, from API services to perpetual trading.

Exchange

Bullish

Launch Date

2021

Levels

5 levels

Trading Fees

Up to 0.02% for Spot Taker Orders

0% for Maker Orders

Restricted Countries

Canada, China, Japan, Israel, The Russian Federation, United Kingdom, Iran, North Korea, Myanmar

Supported Coins

39

Futures Trading

Yes

Minimum Deposit

$1

Deposit Methods

Wire Transfer, Crypto

Withdrawal Methods

Wire Transfer, CUBIX, Crypto

Maximum Leverage

1:7

Minimum Trade Size

$1

Security Factors

Two-Factor Authentication (2FA), Cold storage, Multi-signature wallets

Services

Spot Trading, Perpetual Markets, AMM, Dated Futures, API services

Customer Support Ways

Ticket

Customer Support Hours

N/A

Fiat Deposit

Yes

Affiliate Program

No

Orders Execution

Market

Native Token

No

Bullish Pros & Cons

The exchange supports crypto spot and futures trading in 9 markets. However, like any trading platform, Bullish has some downsides, too.

Pros

Cons

Variable trading services, from Spot and Futures to Automated Market Making

Relatively new in the market

Strong foundation and backing from industry leaders

A complex fee structure can be confusing for beginners

Deep liquidity pools and tight spreads

No mobile app available

Regulated and compliant platform

Limited cryptocurrency offerings

Bullish User Levels

The exchange doesn’t offer a traditional user level system. However, it categorizes clients based on two parameters: Average Daily Taker Volume (ADTV) and Same-Direction.

Bullish Exchange User Categorization
Table of the Bullish exchange fees based on user level
  • Average Daily Taker Volume (ADTV): Measures the percentage of the client’s daily taker volume out of all taker orders
  • Same-Direction: Measures the percentages of subsequent taker orders sent by all market participants on the same market in the same direction as your taker order

Tier

Client ADTV

Client Same-Direction

Level 1

Under 0.01%

Any

Level 2

Over 0.01%

Under 60%

Level 3

Over 0.01%

60% to 75%

Level 4

Over 0.01%

75% to 88%

Level 5

Over 0.01%

Over 88%

Bullish Exchange Fees and Commissions

The company has implemented a maker/taker fee structure. While it charges no fees on maker orders, Taker fees are calculated based on the user level and the digital asset:

User Level

Spot fiat/stable markets with the same underlying

Spot fiat/stable markets with a different underlying

All other markets

Level 1

0%

0%

0%

Level 2

0%

0.01%

0%

Level 3

0%

0.01%

0.01%

Level 4

0%

0.01%

0.015%

Level 5

0%

0.01%

0.02%

The platform charges hourly interest rates for borrowing assets to participate in the Margin market. At least one hour’s interest (APR) applies to all loans. Bullish exchange formula for the perpetual market interest rates:

  • Borrower Interest Charge = ((1 + APR) ^ (1 / 365 * 24) - 1) * Borrow * (1 + Multiplier * Taker Fee)

For the AMM (Automated Market Making) services, the exchange calculates fees in three tiers, including 25%, 10%, and 0%. It also charges an additional 0.5% rate for each order that the Liquidation Engine fills.

Bullish fees
Bullish exchange’s maker and taker fees

Available Digital Assets on Bullish

In this Bullish review, we must mention that the exchange offers spot trading in USD, EUR, RLUSD (Ripple USD), PYUSD (PayPal USD), USDC, USDT, BTC, XRP, and ETH markets. Alist of some of the popular cryptocurrencies available on Bullish:

  • Bitcoin (BTC)
  • Ethereum (ETH)
  • Bitcoin Cash (BCH)
  • Litecoin (LTC)
  • Dogecoin (DOGE)
  • Solana (SOL)
  • Aave (AAVE)
  • Chainlink (LINK)
  • Curve DAO Token (CRV)
  • Sushiswap (SUSHI)
  • Uniswap (UNI)
Bullish exchange coins
Bullish exchange provides many common and popular coins

It's important to note that asset availability may vary by jurisdiction.

Bullish Futures Market

The exchange has a Perpetual market offering leveraged trading of up to 1:7 on 28 Crypto/USDC trading pairs. Available cryptocurrencies for margin trading on Bullish exchange:

  • BTC
  • ETH
  • CD20 index
  • AVAX
  • XLM
  • LINK
  • NEAR
  • XRP
  • ADA
  • UNI
  • OP
  • BCH

Available crypto perpetual contracts on the Bullish platform

The exchange also offers access to Dated-Futures, which involves buying or selling a specific asset at a predetermined price and date in the future, with the contract expiring on that particular date.

Bullish exchange futures trading
Bullish exchange offers futures trading to its users

Bullish Exchange Registration and KYC

To register on Bullish, you need an email address, a strong password, and a two-factor authenticator, such as WebAuthn passkey, Google Authenticator, and Authy.

#1 Access and Begin Registration

Visit the platform’s official website and click “Sign Up” to initiate the account creation process.

#2 Verify Email and Set Credentials

Enter a valid email address, verify it through the confirmation link, choose a security question, and create a secure password.

#3 Activate 2FA

Enable two-factor authentication (2FA) using an app like Google Authenticator to enhance login security.

#4 Complete KYC via Persona

Upload valid ID documents, provide proof of address, and finish the liveness check using Persona to fully verify your identity.

How to Trade on Bullish Exchange

Trading on Bullish Exchange is simple, and you only need to follow these steps after registration and verification:

#1 Start Trading

To begin, on the Bullish homepage, click on “Exchange”.

start trading on Bullish
Select “Exchange” to start trading on Bullish

#2 Choose a Trading Pair

Next, hover your mouse pointer over the “Spot” section and then enter your preferred trading pair in the search box and select it.

Bullish trading pair
Pick a trading pair using the search box

#3 Pick an Order Type

Now, select an order type. Bullish Exchange offers limit, market, stop-loss, and stop-limit orders.

Bullish order types
Choose an order type for your Bullish trade

#4 Specify the Amount

Enter the trading volume in the “Amount” section to set how much you want to trade.

Bullish trading amount
Specify the trading amount of your Bullish trade

#5 Confirm the Trade

Finally, click “Buy” or “Sell” to complete the trade.

Bullish trade confirmation
Select “Buy” or “Sell” to confirm your Bullish trade

Bullish App and Platform

One of the biggest letdowns in this bullish review is the lack of a dedicated mobile application. Trading is only available through a web-based platform.

While the lack of a dedicated mobile app might be inconvenient for some users, the web platform's responsiveness ensures that traders can still access their accounts and execute trades from their mobile devices through a web browser.

Bullish Exchange Trading Volume

According to the Bullish CoinGecko chart, over the past three months, trading activity has shown a strong upward momentum, signaling renewed confidence among market participants.

After several mid-cycle dips in August, volume surged again toward late September, closing the quarter above the $2 billion mark.

This consistent rebound pattern suggests that buyers are re-entering the market with conviction, maintaining a bullish sentiment that could carry forward into Q4.

Bullish exchange trading volume
Bullish exchange trading volume over the past 3 months

Bullish Exchange Services

Using the table below, you can check out the availability of trading services in Bullish exchange:

Service

Availability

TradingView Integration

No

Auto Trading (Bots)

No

API Access

Yes

P2P Trading

No

OTC Trading

No

Demo Account

No

Launchpad

No

NFT Marketplace

No

Referral Program

No

DEX Trading

No

Auto-Invest (Recurring Buy)

No

Bullish Exchange Security

The platform prioritizes clients’ funds safety by supporting various two-factor authenticators, including hardware security tokens through WebAuthn. Bullish security factors:

  • Regulated by multiple financial authorities, including the SFC, GFSC, and BaFIN
  • Audited by Deloitte
  • Two-Factor Authentication (2FA)
  • Cold storage
  • Offline cold key storage
  • Multi-signature wallets
  • Globally distributed backup keys
  • Partnerships with BitGo and Fireblocks as custody solution providers
  • Verified track record of no successful hacks

It's worth noting that the exchange does not employ an investor protection fund scheme despite being regulated.

Bullish exchange security
Bullish leverages industry-leading technology to provide a secure platform

Bullish Security Rankings

Bullish Exchange demonstrates a strong commitment to platform security, earning an overall score of 74% (BBB) in its latest assessment by CER.live.

The exchange excels in critical areas such as server security, penetration testing, and its bug bounty program, all scoring a perfect 100/100, reflecting robust technical safeguards.

Bullish Exchange CER.live review
CER.live reviewed Bullish Exchange with a 74% score

According to the Bullish CER.live review, user security is solid as well, with a score of 75/100, while additional protections like funds insurance provide an extra layer of confidence for traders.

However, the platform does not currently hold ISO 27001 or CCSS certifications, highlighting areas for potential future improvement.

Overall Score

74% (BBB)

Server Security

100/100

User Security

75/100

Penetration Tests

100/100

Bug Bounty

100/100

ISO 27001

No

CCSS

No

Funds Insurance

Yes

Available Payment Options on Bullish

The exchange supports USD and EUR fiat transactions in addition to Crypto deposits and withdrawals. The available options for fiat funding are SWIFT, SEPA, and CBIT. Available fiat payment methods on Bullish:

  • SWIFT
  • SEPA
  • CBIT
  • CUBIX (only withdrawal)
  • Bank Wire

While all deposits and CUBIX withdrawals are free of charge, wire withdrawals incur a $30 commission.

Bullish exchange payment
Bullish exchange provides bank transfers

Bullish Exchange Trust Scores

There are no Bullish reviews on platforms like Trustpilot and Forex Peace Army. However, CoinGecko experts have rated the platform as an average crypto exchange. The Bullish Exchange CoinGecko profile has a 6 out of 10 score.

Bullish Exchange CoinGecko
Bullish is ranked #97 on CoinGecko

ScamAdviser, a website evaluation platform, has assigned a decent "Trustscore" of 76/100 to the mentioned exchange, based on rankings from Tranco, DNSFilter, and Maltiverse, as well as other factors.

Bullish Features

This exchange does not go beyond basic trading features:

Staking

No

Yield Farming

No

Social Trading

No

Launchpool

No

Crypto Cards

No

Bullish Exchange Promotion

Currently, Bullish exchange only offers one promotion for first-time depositors. Below you can see the details of this promotion:

Bonus Type

Reward

First-Time Deposits

$100 USDC

Deposit Bonus

New clients can receive a $100 USDC trading credit after their first deposit of at least 100 USDC and executing any spot or derivatives trade.

The promotion is available to the first 50 qualifying users, giving traders a quick boost to start their journey on the platform.

Bullish deposit bonus
Get $100 USDC with the first-time deposit bonus of Bullish

Bullish Customer Support

Another downside in this Bullish review is the lack of proper support channels like live chat or a call center. The exchange provides a comprehensive “Help Center” with answers to the most common questions.

It also implements a ticket system as the single method for contacting the support team.

Bullish help center
You can use Bullish’s help center to find useful guides

Investment and Growth Plans on Bullish Exchange

While the platform doesn’t offer traditional copy trading services, it has developed various Crypto indices tracking price changes of digital asset bundles, including:

  • CoinDesk 20 (CD20)
  • CoinDesk 80 (CD80)
  • CoinDesk Meme (CDMEME)
  • CoinDesk 100 (CD100)

Prohibited Countries on Bullish Exchange

The platform doesn’t service persons in China, Japan, Israel, Canada, the Russian Federation, or any jurisdiction subject to sanction, such as Iran and North Korea. Bullish Red Flag Countries:

  • China
  • Japan
  • Israel
  • Canada
  • Russian Federation
  • United Kingdom (Only available to professional investors)
  • Iran
  • North Korea
  • Myanmar
Bullish Exchange Geo-Restrictions
A list of restricted countries on Bullish exchange

Comparison Between Bullish and Other Exchanges

For a fair evaluation of Bullish's specifications from a comparison point of view, check out this table:

Features

Bullish Exchange

LBank ExchangeBybit Exchange

BingX Exchange

Number of Assets

39

700+1300+

800+

Maximum Leverage

7x

1:1251:100

1:125

Minimum Deposit

$1Varies by CryptocurrencyVaries by Cryptocurrency

$1

Spot Maker Fee

0%

0.02%0.005% - 0.1%

0.005% - 0.1%

Spot Taker Fee

0% - 0.02%

0.02%0.015% - 0.1%

0.02% - 0.1%

Mandatory KYC

Yes

NoYes

Yes

Futures Trading

Yes

YesYes

Yes

Mobile Application

No

YesYes

Yes

Fiat Payment

Yes

YesYes

Yes

Staking

No

YesYes

Yes

Copy Trading

No

YesYes

Yes

Writer's Opinion and Conclusion

The Bullish exchange is a growing player in the crypto market, providing access to 39 digital assets, 28 perpetual trading pairs, and 71 spot contracts.

The platform has executed more than 1.2 million trades over the past year alone, with average daily trading volumes surpassing $150 million.

Deposits are supported via CUBIX, SEPA, and SWIFT with no minimum requirements for account funding, making it highly accessible to new users.

Security-wise, Bullish maintains cold storage for 95% of client funds, uses multi-signature wallets, and implements two-factor authentication across all accounts.

FAQs

What cryptocurrencies are available for trading on Bullish?

Bullish supports trading in 39 cryptocurrencies, including major assets like BTC, ETH, SOL, UNI, DOGE, and others. The selection includes both spot and perpetual markets. However, asset availability can vary depending on your jurisdiction.

How does the Bullish fee structure work for spot and perpetual trades?

Bullish applies a maker/taker model. Maker fees are 0% across all markets. Taker fees vary from 0.01% to 0.02%, depending on user tier and asset type. For perpetual markets, interest is calculated hourly using a specific formula involving APR and fee multipliers.

What is the maximum leverage offered on the platform?

The platform offers leverage up to 1:7 for perpetual trading on 28 crypto/USDC pairs. These include BTC, ETH, ADA, UNI, LINK, and more.

What are the minimum deposit and trade size requirements?

The minimum deposit on Bullish is just $1, and users can initiate trades with as little as $1 as well.

Is a mobile application available for Bullish users?

No, Bullish does not offer a dedicated mobile app. All trades must be executed through its web-based platform, which is mobile-responsive.

How secure is the platform for storing and managing crypto assets?

Security on Bullish is robust, featuring cold storage, multi-signature wallets, 2FA, and partnerships with Bit Go and Fireblocks. They are regulated in Hong Kong, Germany, and Gibraltar, and audits are performed by Deloitte

What jurisdictions restrict access to Bullish services?

Bullish does not service users in Canada, China, Japan, Israel, the UK (retail), Iran, North Korea, Myanmar, and Russia.

How are user levels determined on the platform?

User levels are based on Average Daily Taker Volume (ADTV) and Same-Direction activity. These metrics influence the taker fee level assigned to each user. There are 5 user levels.

Which fiat currencies and payment methods are supported for deposits and withdrawals on Bullish?

Users can fund accounts with USD and EUR via SWIFT, SEPA, and CBIT. Withdrawals can be made using Wire Transfer, CUBIX, or Crypto. A $30 fee applies to wire withdrawals.

Does the platform offer staking, copy trading, or a referral program?

No. Bullish does not support staking, copy trading, or any affiliate/referral program. Its offerings are limited to spot, perpetual, and dated futures markets.

What is the KYC process like during registration with Bullish?

The registration process involves four steps: (1) Email and password setup, (2) 2FA activation, (3) Email verification, and (4) Full KYC via Persona, including ID upload, proof of address, and liveness check.

What types of orders can users place on the platform?

Bullish uses market order execution only. There are no limit or conditional order types currently available.

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